The age-old saying, “If you don’t intend to succeed, you’re planning to fail” is more than a grain of fact. … Continue reading Do you use a business plan?
Business idea has basically been unchanged for thousands of years. Industries manufacture products and services to turn waste into waste. … Continue reading Why do people buy stuff?
A product’s placement is the single biggest effect on a customer’s purchase decision. In the minds of consumers, positioning implies … Continue reading Why is positioning important for a product?
Have you ever had such a pressing problem that you would be willing to pay for a solution, even though … Continue reading Are you the ideal customer for a startup product?
QR codes are a technology that desperately wants our attention. They appear everywhere from supermarket shelves and magazines to hiking … Continue reading How do QR codes work?
After first appearing in the 1940s, the candy’s iconic branding and edible rice paper wrapping gave it a special place … Continue reading Have you tried White Rabbit Candy?
While the labor, raw material, rent cost are all surging up,10 yuan seems to rarely can buy anything special. But … Continue reading Have you seen Miniso?
You’re on a road trip and getting hungry, so you decide to check restaurant reviews for the next town you’ll … Continue reading Do you use online reviews?
There’s something brilliant about that co-branded product: It’s a fun way to marry two classic brands into one delicious experience … Continue reading What is a good co-branding partnership?
Ok you are an entrepreneur and got your product going. Then dilemma strikes. While it’s good to think of your product … Continue reading Can your product be perfect and scalable?